So Now You Know
According to Canadian Forces Maj. Jamie Robertson, Norad's deputy director of public affairs, the tradition of tracking Santa began by accident in 1955. That Christmas, a newspaper ran an ad for Sears Roebuck giving out a "Santa Hotline" phone number for children to call with their wish lists. But the number was misprinted, and kids found themselves on the secret operations hotline for Continental Air Defense Command, Norad's predecessor.